Durability has always been a key factor when purchasing electronics. A product that is able to stand the test of time has always been the ideal. Yet everyone knows that electronic will only last a few years max. While this might be the current norm, it doesn’t mean it will be that way forever. Scientists are currently looking into self-healing chips and the potential to increase the lives of our electronic devices.
One of the biggest developments in the world today has been the rise, continued resilience and popularity of social media. From Facebook to LinkedIn and beyond, social media has shown that it still has more to offer. Over the years resources and business tools have undergone the addition of some kind of social media component. Systems like CRM (Customer Service Management) have already gone social. What’s next? sERP (social Enterprise Resource Planning).
When you hear the word Agile, what do you think of? Maybe smooth, quick and effective movement. Now apply that to software, apps and the IT world. Here we have a methodology that breaks down projects, making them more doable while also allowing for constant testing. Despite all of this, Agile has garnered criticism, especially from large companies. According to them there are just too many limitations to make it a worthwhile approach. Still, as a business that actually employs Agile, we at Parthenon have seen its benefits.
Like any Software QA (Quality Assurance) Department, here at Parthenon Software we face the challenge of proving our software will run correctly while also meeting the customer's requirements. A tool that helps us manage the repetitive tasks of software testing is Selenium. Selenium allows us to automate the tasks, run regression tests on websites and to assist in testing new bugs and features.
When it comes to marketing the biggest considerations are the cost and the return on investment. Most people don't mind spending money for advertising if they have a good chance of making sells. Sells are what drive the revenue which makes advertising an affordable commodity. So, if you have a chance to reach potential clients for less than a penny per lead, would you consider it? Well you do.