Parthenon Software Group

Viewing posts tagged mobile apps

Mobile Apps Strategy


Posted by: Jessica Wilson 4 years, 12 months ago

Think of as many mobile apps as you can. Now take that number and multiply it by... well, you get the point. There are so many apps on the market these days, it can be intimidating. But is it really any wonder given the ever increasing popularity of mobile devices? Different mobile platforms also come along with the various devices in existence today. This can pose a challenge. Consider that there are multiple types of apps that enable different capability and functionality depending on the platform they encounter. Think native and hybrid apps.

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android development strategy ios mobile apps mobile development phonegap

Mobile Apps Well Worth The Investment


Posted by: Chad Williams 5 years, 7 months ago

When it comes to marketing the biggest considerations are the cost and the return on investment. Most people don't mind spending money for advertising if they have a good chance of making sells. Sells are what drive the revenue which makes advertising an affordable commodity. So, if you have a chance to reach potential clients for less than a penny per lead, would you consider it? Well you do.

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mobile apps mobile devices mobile marketing mobile sales online marketing online sales return on investment

Mobile Friendly Websites


Posted by: Jessica Wilson 5 years, 11 months ago

Our world is in a constant state of technological change and advancement. When some of the first mobile phones came out in the 80's they were big and bulky, weighing as much as 2 lbs. Over the years, the bulk has lessened significantly while capability and functionality have increased. Mere years ago, the average person wasn't thinking about how their phone could be used to surf the internet. Now, everywhere you go, there’s at least one person using their mobile device to access the internet. Businesses have picked up on this trend and have thus, started to develop their websites around making them as mobile friendly as possible.

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android apple ios iphone mobile apps mobile devices mobile web site tablets

Mobile Applications


Posted by: Chris Wilson 7 years, 1 month ago

Mobile Applications have emerged as a powerful way for businesses to interact with their customers. Consumer Apps allow people to use Facebook or Twitter from anywhere they can get cell service. Mobile Games like Angry Birds have redefined entire business models for entertainment and have even reshaped the way people use their bank. In a lot of ways Mobile Apps are causing the same huge shift that happened when webpages became commonplace. Even laptops are slowly being replaced by tablets that boast longer battery life in a slimmer, lighter package. 

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android apple ios iphone mobile apps mobile devices open source phonegap tablets