Mobile Applications
By Chris Wilson on Friday Oct. 28, 2011
Mobile Applications have emerged as a powerful way for businesses to interact with their customers. Consumer Apps allow people to use Facebook or Twitter from anywhere they can get cell service. Mobile Games like Angry Birds have redefined entire business models for entertainment and have even reshaped the way people use their bank. In a lot of ways Mobile Apps are causing the same huge shift that happened when webpages became commonplace. Even laptops are slowly being replaced by tablets that boast longer battery life in a slimmer, lighter package.
Posted in Services
Have you received customer service that you can rave about? How about service that caused you go elsewhere? For as long at there have been businesses, there have been customers and everyone knows happy customers are essential to the potential success of any business. In the past, this service mostly involved face to face interactions. Yet, as times have changed, so too has the methodology of customer service. Some businesses have switched their communication to be solely digital, but often times customer service can suffer as a result. The thing is, it doesn't have to suffer. There are ways to utilize both digital and non-digital interactions so they can maintain and improve the level of customer service.
Our world is in a constant state of technological change and advancement. When some of the first truly mobile phones came out in the 80's they were big and bulky, weighing as much as 2 lbs. Over the years, the bulk has lessened significantly while capability and functionality have increased. Mere years ago, the average person wasn't thinking about how their phone could be used to surf the internet. Now, everywhere you go, there’s at least one person using the internet by means of their mobile phone or device. Businesses have picked up on this trend and have thus, started to develop their websites around making them as mobile friendly as possible.
The time has come for a new category of systems -- one that combines the flexibility of general purpose systems, the elasticity of the cloud and the simplicity of an appliance with integrated expertise. These expert integrated systems fundamentally change the experience and economics of IT with built-in expertise, integration by design, and a simplified experience.
Parthenon Software Group is a data-oriented custom software company. In layman's terms, this means that we write software you can't get off the shelf. For any industry custom software involves storing, retrieving, and transforming data and/or moving it between other programs or computers. This is not a niche industry. Many businesses need this kind of software, and it's not usually the easiest thing to do. We are uniquely suited to do this because we are composed of top programmers who are data-oriented generalists.
Big data has always been away to grow your business. With automated systems serving your customers, tracking and analyzing how they use your software can play a huge role in serving your customers more effectively. However multiple problems may stand in your way when organizing and running queries on such large quantities of data. Getting quality results fast enough to act on can be difficult, even on the newest computers. The solution, proponents and analysts say, is In-Memory Computing.
When it comes to marketing the biggest considerations are the cost and the return on investment. Most people don't mind spending money for advertising if they have a good chance of making sells. Sells are what drive the revenue which makes advertising an affordable commodity. So, if you have a chance to reach potential clients for less than a penny per lead, would you consider it? Well you do.
Like any Software QA (Quality Assurance) Department, here at Parthenon Software we face the challenge of proving our software will run correctly while also meeting the customer's requirements. A tool that helps us manage the repetitive tasks of software testing is Selenium. Selenium allows us to automate the tasks, run regression tests on websites and to assist in testing new bugs and features.